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Cisco Partners with Web Platform to Build Middle East Entrepreneurship

Photo: Obolan

The Cisco Entrepreneur Institute has partnered with Abraaj Capital to launch Wamda.com, a platform to promote entrepreneurship in the Middle East, North Africa and South Asia, the companies announced this week.

The website provides toolkits for small and medium enterprises, matches business leaders with potential mentors, among other resources. The platform was officially launched at a conference about entrepreneurship on 8-9 Nov. 2010 in Dubai.

Kevin Warner, senior director of the Cisco Entrepreneur Institute, commented: “Initiatives like Wamda exemplify the Cisco Entrepreneur Institute’s mission of fostering and enabling entrepreneurship around the world. Successful entrepreneurs are the largest contributors to economic development and have the potential to be the greatest source of innovation and growth.”

“A significant economic force in the UAE lies across small and medium-sized enterprises,” added Claire Jones, regional manager of Cisco UAE. “Through Cisco’s technology innovation, SMEs today are able to increase their productivity and virtual proximity to the world.”

Cisco has entrepreneurship institutes in eight countries in the region: Egypt, India, Jordan, Lebanon, Morocco, Oman, Saudi Arabia, and the United Arab Emirates.

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