More than half of mid-size companies are planning to increase their IT budget over the next 12 to 18 months, according to “Inside the Midmarket: A 2011 Perspective” a study commissioned by IBM of more than 2,000 midsize companies in over 20 countries.
The survey found 70 percent of mid-size companies are actively pursuing analytics technology to better understand their customers and become more efficient. It also found that two-thirds of mid-size firms are either planning or currently deploying cloud-based technologies.
Companies surveyed also expected the top benefits from cloud computing to include cost reduction, better manageability of IT, improved system redundancy and availability.
“The survey findings show that mid-size firms are tackling a new set of opportunities to advance their role as engines of economic growth,” said Andy Monshaw, general manager, IBM midmarket. “When we spoke to mid-size firms 18 months ago, most were focused on reducing costs and improving efficiencies. Today, the conversation is also about expanding their business, connecting with customers and gaining greater insights.”
The full report is located on IBM’s website.
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