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Deloitte Becomes Founding Member of IU’s Institute for Business Analytics; Forrest Danson Comments

deloitte logoDeloitte LLP has become one of the founding members of the Institute for Business Analytics of Indiana University’s Kelley School of Business, which trains students in applying analytics to business problem solving.

As member of the institute’s advisory council, Deloitte will contribute to research, analytics classes and other academic programs, as well as to the Kelley forum on business analytics in April and the OnAnalytics magazine, IU said Wednesday.

Business analytics helps companies make decisions based on the data about their practices and customers to boost productivity, profits and competitiveness.

That leads organizations to scout for talent with analytics skill sets, said Idalene Kesner, interim dean of the Kelley School of Business and Frank Popoff Chair of Strategic Management.

Forrest Danson, principal at Deloitte Consulting LLP and the leader of the firm’s national analytics strategy, said, “businesses generate enormous amounts of information that can drive growth, but there’s a shortage of well-trained professionals who can apply analytical models and visualization tools to the data in ways that yield the greatest insight.”

The Kelley School of Business partners with companies to gain analytics insights and help them tap into the institute’s talent pool.

Deloitte Consulting LLP’s Mark Zozulia is the executive sponsor for the Institute for Business Analytics.

“This innovation translates into the curriculum and consequently the high talent of the students that we recruit from the Kelley School,” Zozulia said.

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