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Tag Archives: corporate social responsibility

Crowdsourcing Drives Community Initiatives

Corporate social responsibility programs are on the rise. Companies continue to seek ways to involve the public and drive awareness of their community initiatives. What methods work best? According to study released this month by Weber Shandwick, a global public relations firm, community involvement is essential to a successful social …

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SAP Uses Tech to Connect Rural Women in Ghana

Combining education, technology and microfinance, SAP and PlaNet Finance have lent their expertise to a Stanford University case study aiming to improve the lives of women selling shea nuts in Ghana. The women registered as part of a business network and SAP’s “Rural market connection” software was used to connect …

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Report: Executives Have New Motivation for CSR Programs

According to a report by Weber Shandwick’s Social Impact specialty group, 30 percent of executives surveyed said impacting communities was their biggest concern in implementing corporate social responsibility programs. Significantly, the survey found making an impact is more important to executives than using corporate social responsibility for customer loyalty, branding, …

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HP to Reduce Carbon Footprint at UN Climate Change Conference

HP will provide more than $8 million worth of technology for the 2010 UN Climate Change Conference being held in Cancun, Mexico this winter, the company has announced. The Mexican government cited HP’s environmental record as the reason why it won the contract, lowering the carbon footprint of the conference. …

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